Business Methods
Welcome to Trick Switch - Business Methods
Trick Switch – Business Methods course is designed for wake school owners and managers looking to run a successful commercial operation. It provides practical knowledge and expert advice on every aspect of managing a school, from administration and scheduling to customer service and safety.
The course covers boat and equipment purchasing, season setup and pack down, and efficient operational systems, while also providing guidance on hiring and staff training to build a professional, motivated team.
Business Methods also focuses on client management and delivering consistent, high-quality experiences. By the end of the course, participants will have the tools and confidence to operate a thriving wake school with strong systems, skilled staff, and satisfied customers.
Course Material
The online course material in Trick Switch – Pro Coach is designed to support learning between live video sessions and help coaches stay focused and prepared. Participants gain access to structured textbook-style chapters covering key coaching concepts, lesson structure, rider progression, safety, and professional standards, serving as an ongoing reference resource.
The course also includes questionnaires and reflection exercises to encourage critical thinking and self-assessment, helping coaches identify strengths and areas for improvement to discuss during calls with Sim. A library of video resources provides practical coaching examples and technical breakdowns, giving coaches clear material to study between sessions and maximize the value of each live mentoring call.


Personal Video Calls
The one-on-one video calls with Sim Davis are a core part of the Trick Switch – Pro Coach experience, providing direct access to over 40 years of industry knowledge and real-world coaching expertise. These personalised sessions allow Sim to expand on the course material, break down complex concepts, and tailor guidance specifically to your coaching goals and current experience level.
Throughout the program, Sim offers ongoing support to help you navigate your coaching journey with confidence. He works closely with you to troubleshoot instructional challenges, refine lesson delivery, and improve communication with riders of all abilities. Beyond on-water coaching skills, Sim also helps you develop greater professionalism within the industry, covering areas such as presentation, client interaction, and long-term career development, ensuring you grow not just as a coach, but as a respected professional.

